Online ordering, built forfuel and convenience.

Orders from your own storefront and third-party marketplaces landing in the same platform that runs your registers and your kitchen.

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Kitchen worker assembling sandwiches near a screen displaying food orders and delivery details.

The opportunity is digital. The setup is a mess.

Some chains claim more than $100,000 a week in digital sales. The usual path there: another storefront to build, a tablet per marketplace, menus kept current by hand. And the order never touches your POS.

First-party ordering

Own the relationship.

Guests order from your own app or site, from a storefront that looks like your stores instead of a marketplace listing. You keep the relationship, the data and the margin.

    Third-party marketplaces

    Stretch the reach.

    Connect DoorDash, Grubhub and Uber Eats and put your menu in front of guests who have never set foot in your stores. Their orders land in Tote like every other sale. No tablet per app, nothing to reconcile at close.

    A yellow slice of pizza icon

    Recipe lookup

    The build is on the screen. Staff pull any recipe at the station, ingredients and steps, without a binder or a manager.

    A gold question mark icon

    Genie substitution help

    Out of an ingredient? Ask Genie. It answers prep and substitution questions on the spot, so the line keeps moving and the food stays consistent.

    A gold arrows converging to a center point icon

    Final assembly

    The assembly station sees the whole order come together, what's done, what's still cooking, and exactly when it's ready to hand off.

      Centralized menu management

      One dashboard, not atablet farm.

      Menus, prices and item availability live in one dashboard. Set them per channel and per location. When something sells out, it comes off every channel at once. No marketplace portals to maintain.

        Order injection

        One kitchen. One queue.

        Every order, storefront or marketplace, prints to the kitchen display and shows on the order board, lined up with kiosk and counter orders. No re-entering anything by hand. One set of numbers at close.

        A yellow slice of pizza icon

        Recipe lookup

        The build is on the screen. Staff pull any recipe at the station, ingredients and steps, without a binder or a manager.

        A gold question mark icon

        Genie substitution help

        Out of an ingredient? Ask Genie. It answers prep and substitution questions on the spot, so the line keeps moving and the food stays consistent.

        A gold arrows converging to a center point icon

        Final assembly

        The assembly station sees the whole order come together, what's done, what's still cooking, and exactly when it's ready to hand off.

          Put digital ordering on the platform that runs the store.

          See how Tote runs your storefront, the marketplaces and the kitchen as one system. Reach out for a demo built around your food program.

          Contact us